There’s a lot that goes into running a successful tanning salon. Besides providing top-class service to your customers, you’ll need to ensure your business runs as smoothly as possible.
Investing in good tanning salon software can take your business to the next level. Upgrading to digital client records will save time and make communication easier. Good software will also integrate with your salon’s hardware, making appointments and stock monitoring a breeze. Furthermore, it will help you stay compliant with tanning industry regulations.
In this guide, we’ll discuss seven amazing benefits of using tanning salon computer systems such as ActiveSalon.
1. Save Time
Managing your client records using a tanning salon computer program saves you a lot of time. This is primarily because it makes it much easier to keep track of your client details.
With systems such as ActiveSalon, you can search through your data in seconds. There’s no need to spend hours flipping through paper cards to find a specific record.
It’s also quicker and easier to fill out a digital record than to write out a paper record. This makes booking appointments faster, saving time for staff and customers alike. Not to mention, it looks far more professional!
2. Free Up Space
Another great benefit of using a computer system to manage your client records is that it frees up space in your salon.
A paper client record card isn’t very big. But as your business grows, they may take up several filing cabinets’ worth of space – and become a nightmare to sort through.
With tanning salon software, your records are held as digital data rather than as physical paper. You’ll be able to store much more information than a paper card would hold. And thanks to cloud-based backups, you’ll never lose your data.
3. Improve Client Communication
Using software to manage your salon makes it much easier to communicate with your clients. With ActiveSalon, for example, you can set up automated booking confirmations, appointment reminders and newsletters. Not only does this save time and effort, but it means you’ll never forget to send an email or text.
Accordingly, tanning salon computer programs also help prevent lost revenue from missed appointments. Clients can manage their booking online and will be automatically notified of an upcoming session.
4. Report Without the Effort
If you’re using paper client records and checking stock manually, generating reports is a time-consuming and error-prone task. Tanning salon software generates full reports automatically, so you can quickly and easily see how your business is performing. This means being able to:
- Better understand your takings, profits and losses
- Identify your top clients
- Easily see which clients haven’t visited the salon recently
- Pinpoint your bestselling products and courses
- Understand which deals and promotions have been most popular with customers
And so much more. These reports can help you make data-driven decisions to increase profits and grow your business.
One of the biggest benefits of cloud-based tanning salon computer systems is that they can be accessed from anywhere, anytime. This means that:
- You can access the system from any device (such as a PC or tablet)
- You can manage your tanning salon on-the-go or even at home
- With unlimited secure staff logins, multiple employees can access the system at once
- If you have more than one tanning salon, you can view and update your client database from any branch
This will help you run your business more efficiently and offer a streamlined service to your clients.
6. Stock Control
Good tanning salon computer systems can track stock levels, helping you manage your inventory and understand sales trends. So, you’ll never run out of tanning lotions, moisturisers and other retail products. Upselling to clients is an important source of revenue for any tanning salon, so avoiding stockouts is essential.
Your salon software will keep track of which products you have in stock and how well they’re selling. At a glance, you’ll know which items are most popular, as well as which of your staff members have sold the most (and the least).
7. Compliance Is a Breeze
Finally, with a good computer system, you’ll always be on top of regulatory compliance. Tanning salon software helps you comply with relevant laws and guidelines, so you can focus on running your business.
Any company that stores a customer’s data must abide by GDPR regulations. This can be difficult if you’re still using paper client records, as they can be stolen, damaged or lost. Tanning salon software stores your data much more securely in a digital format.
Software such as ActiveSalon also helps you comply with tanning-specific regulations. For example, the system will ensure the client is over 18 before a session can be booked.
Contact ActiveSalon Today
If you’re starting your own tanning salon, it’s important to start off on the right foot. That means using the right tanning salon computer programs to manage your business. At ActiveSalon, we’re proud to offer the leading UK-based software designed specifically for tanning salons.
ActiveSalon will help you grow your business, communicate with clients and ensure you’re complying with industry guidelines. We offer an enormous range of features including T-max integration, comprehensive client records, appointment reminders and a customisable online booking system – accessible from anywhere, anytime.
Loukas has been a part of the tanning industry since 2013; what he doesn’t know isn’t worth knowing! As a Director of SolarTrack Systems, his responsibilities don’t just include ActiveSalon, but a variety of different tools and packages.